July 9, 2026
11:00 AM – 12:00 PM – Virtual
Many learning practitioners fail to tap into the power of analytics because of their discomfort with one or more elements associated with the measurement and evaluation process. This session will review topics like ROI, benchmarks, self-reported data, impact indicators, negative data, low impact learners, NPS, AI and roughly reasonable. The goal is to dispel the myths behind these and make what is considered uncomfortable to many comfortable and confident to all.
Learning Objectives:
a) Identify the elements of learning measurement that are difficult to do and discuss
b) Understand the methods to overcome challenges in learning measurement
c) Acquire best practices to gain confidence in applying critical learning measurement concepts
Our Presenter
Jeffrey Berk, COO, Performitiv Performitiv is a learning impact optimization technology company. As COO Jeffrey helps shape the strategy and manages day-to-day operations. Jeffrey has been in the learning measurement field for nearly 20 years. He has co-authored 2 books on human capital analytics. He is an adjunct professor on performance measurement and process improvement in Chicago.
This program is FREE for all ATD-GTC members. Members may bring one complimentary, registered guest.
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